Principle 4: Master Inventory Management this Q4 → Bahadir Efeoglu

In this episode, Bahadir Efeoglu, CEO and Co-founder of Fabrikatör, shares essential strategies for maximizing success during Black Friday and Cyber Monday. He delves into the power of using pre-orders as a research tool to gauge demand, the importance of creating multiple forecasts to prepare for different sales scenarios, and the value of maintaining ad campaigns even when inventory is low. Bahadir's insights offer eCommerce executives actionable advice to elevate their holiday sales approach, ensuring they are well-prepared for peak shopping periods.

Tune in to gain a deeper understanding of how these strategies can drive better results during the busiest shopping season of the year.